Deborah Warren has been named the new Director of Marketing and James Sims the new Director of Communications at Center Theatre Group of Los Angeles, one of the largest and most active nonprofit theatre companies in the country, it was announced today by Stephen D. Rountree, Center Theatre Group’s Managing Director.
Warren arrives at Center Theatre Group with a marketing background that includes a decade at League of Resident Theatres (LORT), including five years as Director of Marketing at the Geffen Playhouse. She spent 15 years marketing Broadway productions in New York and around the country with Disney Theatrical Group as Director of Tour Marketing and Serino Coyne, the Broadway advertising agency, where she oversaw the two-year run of “Wicked” in Los Angeles.
James Sims will work closely with Warren in his new role as Director of Communications to lead Center Theatre Group into a strong position as the company celebrates its 50th anniversary in 2017/2018. Sims has been working at Center Theatre Group since 2013, most recently as Content Strategy Director managing a complete redesign of Center Theatre Group’s website and overseeing the company’s new branding and positioning efforts.