WASHINGTON — The Newseum has revealed
the design of “Anchorman:
The Exhibit,” which features props, costumes and footage from the
2004 hit comedy “Anchorman: The Legend of Ron Burgundy.” The exhibit, created in
partnership with Paramount Pictures, will open on Nov. 14, just weeks before the
film’s highly anticipated sequel “Anchorman
2: The Legend Continues” hits theaters on Dec. 20.
Entering the exhibit, visitors will
be greeted by a giant display case featuring the iconic burgundy business suit
worn by fictional newscaster Ron Burgundy, played by Will Ferrell. Towering
more than eight feet tall, the revolving display will provide a fitting entry
point for this one-of-a-kind exhibit. Throughout the exhibit, visitors will see
other reminders of Ron’s reporting prowess and personal style, including his
license plate, which reads “IM #1,” three local Emmy awards for excellence in news
reporting, his mustache brush, jazz flute and other classic props used in the
hit movie. Props from “Anchorman 2: The Legend Continues”
will be added to the exhibit shortly before the sequel’s Dec. 20 release.
The exhibit also will feature costumes
worn by members of the Channel 4 News team, along with field reporter Brian
Fantana’s (played by Paul Rudd) Sex Panther cologne,
a stuffed prop version of Ron’s dog Baxter in Channel 4 pajamas, weatherman Brick
Tamland’s (played by Steve Carell) eyeglasses and more.
Nearby, Ron will provide intros to
the Newseum’s popular Be a TV Reporter experience, and budding news anchors can
have their photos taken behind a replica of the Channel 4 News desk.
The exhibit also will explore the
reality behind the film’s humor. Local TV news promotional ads from the 1970s
will be on display along with photos of popular news teams of the day. Before today’s
24/7 news cycle, local TV anchors ruled the airwaves, and the anchor chair was
for men only. But dramatic changes hit local TV news in the 1970s when women
stepped up to the anchor desk, and news teams took over.
The original film, written by Will Ferrell & Adam McKay,
directed by Adam McKay, and starring Will Ferrell, Christina Applegate, Paul
Rudd, Steve Carell, and David Koechner, takes a comedic look at a 1970s-era
television newsroom and the legendary local anchorman who ruled it until a
female reporter arrived to challenge the all-male news team.
“The whole era marked the clash of male chauvinism and
feminism,” Ferrell says. “It was a time when both issues came to a head, which
really served our story. The point was just to have fun while getting to
comment on a few things.”
Adds McKay, “Let’s just say it was a time of pre-social
consciousness.”
“Anchorman: The Exhibit” will be on
display at the Newseum through Aug. 31, 2014.
About the Newseum
The mission of the Newseum is to champion the five freedoms of the First Amendment through
education, information and entertainment. One of the top attractions in
Washington, D.C., the Newseum’s 250,000-square-foot news museum offers visitors
a state-of-the-art experience that blends news history with up-to-the-second
technology and hands-on exhibits, and its Newseum Institute serves as a forum
for the study, exploration and education of the First Amendment. The Newseum is
a 501(c)(3) public charity funded by generous individuals, corporations and
foundations, including the Freedom Forum. For more information, visit newseum.org or follow us on Facebook and Twitter.
About “Anchorman 2:
The Legend Continues”
With the ’70s behind him, San Diego’s top rated newsman, Ron
Burgundy (Will Ferrell), returns to the news desk in “Anchorman 2: The Legend
Continues.” Also back for more are Ron’s co-anchor and wife, Veronica
Corningstone (Christina Applegate), weatherman Brick Tamland (Steve Carell),
man on the street Brian Fantana (Paul Rudd) and sports guy Champ Kind (David
Koechner) — all of whom won’t make it easy to stay classy … while taking New
York’s first 24-hour news channel by storm. Produced by Judd Apatow, Will
Ferrell and Adam McKay. Based on characters created by Will Ferrell and Adam
McKay. Written by Will Ferrell & Adam McKay. Directed by Adam McKay.
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